I have a new website at
http://www.specialhomeproducts.com
Check it out! I have many new home decor and office decor products, as well as great gift ideas for every special occasion….just need ideas as to how to market this without it costing an arm and a leg….am working on a limited budget. The idea is to MAKE money with it, NOT SPEND every dime I have just to get it marketed and ranked on the search engines. If anyone out there has resources for excellent internet marketing, that is reputable, NOT SCAMS, and is easy to understand for the beginner, let me know! I know amazon.com has several books you can get, such as “search engine optimization for dummies”, or “keywords for dummies”…may have to go with that for now, to save on my expenses…already put TOO much into this project to give up on it….getting several hits a day to the site, but still no significant sales….any help I can get out there would be greatly appreciated. debs3
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You can do it for free no problem but it will require a little time on your part.
First you need to get two books from the library:
Designing with Web Standards http://www.zeldman.com/dwws/
Don’t make me think http://www.sensible.com/buythebook.html
Reading and understanding these two books alone will put you ahead of 99.9% of webdesigners.
Then you need to read a free, reliable and up to date SEO tutorial. There are only two of these on the web that are considered worth reading.
http://www.seomoz.org/article/beginners-guide-to-search-engine-optimization
http://www.seo-blog.com/tutorial.php
That’s it! Read, learn and implement.
Good luck!
Reading books is good, and absolutely a great way to “start” your research, but even a book released this week was written 4 to 8 months ago, perhaps based on research from a year or two ago.
You will find more current information online, for free. Try to evaluate online resources carefully, and avoid those that are designed to “sell” you something.
As noted, Search Engine Optimization is one of the cheapest and most effective strategies to build traffic. Other methods include PPC Search (Google AdWords and others, which cost money and can be expensive if you aren’t very focused on your goals) and affiliate marketing (paying other web sites a commission on sales to customers they send you).
Some good places to start doing research (read, don’t post right away):
http://www.ABestWeb.com/
http://www.WebMasterWorld.com/
At
http://www.seo2020.com/
http://searchenginewatch.com/
http://www.tuelz.com/big-seo.html
Great SEO video tutorials.
http://www.7dollar.net
I am a member of many of the forums for those other sites. They aren’t for the light of heart.
My company actually has a blog geared for merchants such as yourself. It’s located here:
http://onlinebusiness.volusion.com/cats/marketing-promotion-ecommerce/seo-campaign-ppc-campaign/
I’m using SEO optimization system developed by the top, reputable guy in the industry. It takes some time to be ranked for the organic search with the search engines.
If you want instant results, than you have to pay-per-click (PPC).
Hi there i might have some sources for you to take a look at.
Hope it helps. It’s good sources with very good alexa rankings.