I use only high quality materials, and all my pieces are named and numbered, they will not be duplicated
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I would like some tips on marketing my original jewelry?
May 16th, 2010 by Rey
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7 Responses to “I would like some tips on marketing my original jewelry?”
Try starting out at craft fairs. Make up some business cards and/or flyers to give out whether or not you sell anything.
get a digital camera and build a website. Also have a look at ebay
first wear your creations everywhere, secondly never underestimate the power of the word of mouth – get everyone you know to spread the word about your “business” – start off by going to craft fairs and showing your jewlery, make flyers, make business cards and tell everyone you know and everyone you meet about your jewlery – you may also want to consider making yourself a web page showing your jewlery or approaching someone in the jewlery business with your pieces – best of luck to you!
Being in the USA, We are marketing professionals and we also have large buyers in New York, Los Angeles and Miami.
If you could send us some pictures of your work and the materials they are made from, we would be most intersted in speaking with and helping you.
Greg W.
greg120750@yahoo.com
For many people, buying jewelry is a touch and feel experience. As such, it will be harder for you to start on the internet until you have some clients. But do have an informational website so that people will have a way to contact you.
Try your local craft fairs at schools and companies, craft consignment centers, Nordstroms, and boutiques that feature clothing that you feel will be complimented by your jewelry.
Give them away as gifts to your friends and co-workers. Include your website address on the packaging or label.
You can try selling it at Etsy. http://www.etsy.com – it’s a place where people sell anything hand made. It’s a good community to start out, since it costs nothing.
You can also sell on eBay, etc, but I don’t think it is worth the trouble. There are so many other people selling their stuff there.
You should also set up a blog/website to sell these pieces, and tell the world about your pieces in detail. Maybe start with a free site first.
Good luck!
Other than online, you could look around your area to find shops that showcase local artists. Some work on consignment. Others, you pay a rental fee for the space your merchandise occupies. Inquire around to see how things work in your area, and the type of commission these places make off of your sales. That might be a good route for you to check into.