I have my cards and brochures and local businesses such as physical therapy offices, health food stores. I have package deals and referral programs also. Any other safe marketing ideas to increase clientele base. It’s tough to market in this industry.
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you know how restaurants or smoothie shops will have a card that you get punched every time you go in? you can create a card that they get 1 hole punch for every 30 min of massage and after 10 punches they get a free 30 min of massage–very good for regular customers. that way if they get a 1 hour massage they get 2 punches. they win and you get a regular customer!
you could offer a client a free 15 min add on to there next massage if they refer someone to you–15 extra min is not that big of a deal to you and hopefully you’ll get a client for life.also when your massage is over you always wish you had just 15 min more right? well,by offering to add that 15 min it will entice someone to refer a client to you.
i worked for this company that did free 15 min chiar massages on teusdays. most people will want more and will usually schedule an hour. also on monday it was senoir day and they got 15% off if you were 55 years or older. i dont know if its just you or you have a business with multiple massage therapist but you could offer “girlfriend day” on a wenesday and charge a reduced price for “couples” massage.
The best way to advertise is through word of mouth. if you are diligent,and treat evryone with resect and honesty they will refer others.its the little extra things you do that will keep people coming back to you as apposed to the other massage therapist down the street. little things like advising people of exercises or stretches they can do at home to help with problem areas or letting them pick out a certain scent of lotion they want to be used on them when they come in.Those things bring dedicated clientelle.
Good luck!!